Title : Personalized Museum Tours

Presenter Lora Aroyo
Abstract New additions to the CHIP tools: a Web-based museum Tour preparation Wizard based on the user's interests and an export of personalized tours to an interactive Mobile Guide used in the physical museum space. To connect the user's various interactions with these tools online and on-site, we built a dynamic user model. Online, the user model stores the user's personal background, ratings of artworks and art concepts, recommended or created museum tours. On-site, the user's real behaviors (e.g. visited artworks, time spent) are rst stored on the mobile device, and when the tour is nished, they are sent to the web server to update the user model. In such a way, we support a \virtuous circle" of the museum visit, which links the personalized museum experiences both online and on-site.